The effect of health, cosmetic and social antismoking information themes on adolescents’ beliefs about smoking

The paper examines the effect of long-term health-related and short-term social and physical antismoking information on adolescents’ beliefs about smoking.

The effect of health, cosmetic and social antismoking information themes on adolescents' beliefs about smoking

Nina MichaelidouUniversity of Birmingham

Sally Dibb and Haider AliOpen University Business School, The Open University


Cigarette consumption among adolescents is an alarming issue which is the subject of growing interest among academics and public policymakers. The latest statistics show that 7% of boys and 10% of girls aged 11 to 15 in England are regular smokers, smoking at least one cigarette per week ( This rising popularity of smoking among the young is causing social concern, with policymakers...

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