The Clock Is Ticking On Website Privacy Issues AS FTC March Deadline Approaches

Robin Webster

The author, from the ANA, discusses how U.S. Internet companies should respond to the requirement for privacy statements to be made explicit in policy and website design before the FTC survey in March 1988.

The Clock Is Ticking On Website Privacy Issues As FTC March Deadline Approaches

Robin Webster ANA

The FTC has targeted March 1 for its second survey of commercial web-sites, when it will determine if companies are proactively adopting and posting privacy policies. To avoid government regulation, advertisers are urged to post their policies on their websites – even if they aren't currently collecting online consumer data.

Time is running out to comply with a serious call by the FTC to disclose online information gathering practices that impact consumer privacy. The commission has urged advertisers to take steps to self-regulate...

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