The Busy British Campaign of 1931

This paper describes and analyses the impact of the UK government's 1931-32 Buy British camapign - a message that adorned trains, packaging and media in an effort to boost British goods both at home and in the Empire.

The Buy British Campaign of 1931

Stephen ConstantineUniversity of Lancaster

Introduction

On 23 November 1931 the Cornish Riviera Express, headed by a GWR steam locomotive, pulled out of Paddington Station, the engine and carriages liberally bedecked with...