TGI Global Consumer Barometer – Issue 35: More Surfers Catching the Online Wave

Assessment of global reactions to the Internet by TGI show that early adopters of the technology adapted the Web to suit their needs, and their lives are now strongly influenced by what is happening online.

More Surfers Catching the Online Wave

All around the world millions of people are sidestepping traditional boundaries and living limitlessly through the Internet. No longer are people restricted by geography, government, culture or high costs as they use the internet to enhance their lifestyles. With the merge of physical and digital living, many are becoming comfortable with and even dependant on the Internet for work and pleasure.

But how connected are we really? How useful is the internet to people around the world? Is the online activity really changing the way people live offline, and if so, how is everyone...

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