TGI Global Consumer Barometer - Issue Twenty-Four: The charms of chocolate

BMRB International

This paper looks at the popularity of chocolate in different countries and regions around the world. Among the findings discussed are that large numbers of consumers from places as varied as Peru and Saudi Arabia enjoy eating chocolate at least once a week, though figures are much lower in some Asian countries.

The charms of chocolate

The popularity of chocolate is certainly not a new phenomenon, with evidence tracing back its consumption for over a thousand years. Yet as Global TGI data indicates, chocolate’s melt-in-the-mouth appeal means it continues to remain a firm favourite in many parts of the world. We investigate further, to see exactly who - and where - these chocolate consumers are …

CHOCOLATE FANS ACROSS THE GLOBE

Unsurprisingly, given its historical origins, Latin Americans are particularly partial to a piece of chocolate; Peruvians come out top with 65%...

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