Technology: The shape of things to come

Nicholas Negroponte

Technology guru Nicholas Negroponte gives his view on what to expect in the coming years in this edited version of his Marketing Society Summit speech.

Technology: The Shape Of Things To Come

Nicholas Negroponte Massachusetts Institute of Tecnology

I have identified three major developments in technology that will have an impact on marketers. The first is what I call bits and atoms, the second is...

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