Taking our tablets: How will the Internet by consumed by "digital consumers" in the future?

This presentation from the Warc Online Research conference, held in March 2011, questions whether the 'online experience' is more engaging on a tablet.
In order to answer this, areas surrounding tablet ownership are examined such as whether it changes consumers' needs, attitudes and behaviours, whether different tablets work in the same way, or if is this merely the effect of the Apple iPad and how to understand the impact of tablets on advertisers, media owners and retailers....

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