Swedish Food Federation: Eat A Swede

The Swedish Food Federation, an industry organisation, launched a campaign to strengthen the reputation of the Swedish food industry and export sustainable solutions to drive conscious food consumption.

Campaign video: Swedish Food Federation – Eat A Swede

Selected creative: Swedish Food Federation – Eat A Swede

Credits

Creative agency: McCann StockholmAccount Director: Ilias Ioannidis / Markus ForbergAccount Manager: Petra KallArt Director: Nina Kurn / Rikard KohlerCopywriter: Erik NystromCreative Support: Marcus EnstromECD: Josefine Richards / Markus AhlmFinal Art: Ola Lanteli / Tobias VermehrenGraphic Designer/Final Art: Emily Pennstrom / Matilda LindqvistPlanning Director:Lars Friberg...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands