Suzhou Double 12 Ele.me Super Life Festival

The Super Life Festival is an annual key brand communication event for Ele.me. It aims to create a super life scene that the public likes and sees with an interactive experience of "e-unexpected" around the four life scenarios of convenience, catering, health, and trendy entertainment.

Case details

Brand: Are you hungry?Brand owner: Are you hungry?Main agency: Wuxi Diandian Media Co., Ltd.Main agency holding group: Wuxi Diandian Media Co., Ltd.Market launch: Mainland ChinaIndustry: Food Delivery PlatformMedia channels: transportation network media (airplane, high-speed rail, subway, bus, taxi and other transportation lines), online display advertising, online video advertising, live broadcast, video/micro-movie, content marketing, word-of-mouth marketing, public relations, events, activities & experience, brand/product placement, in-store-point of purchase, other-offline merchantsBudget: 50-1 million

Case Summary

Through the offline brand interactive experience activities of the Ele.me...

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