Sustainable motivation. Attitudinal and behavioural drivers for action

David Elliott

There have been a number of recent surveys on consumer's awareness of a wide range of environmental concerns, almost without exception demonstrating concern for the issues.

Corporate social responsibility
Environmental & social issues
Behavioural economics

Sustainable Motivation

Attitudinal and Behavioural Drivers for Action

David Elliott MPG International, United Kingdom

APPROACH TO THE STUDY

The study overall is in three phases:

Phase I: to establish the current level of knowledge and understanding of attitudes...

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