Surf: Surf Kada Spin, Sure Win (Win for Every Spin)

Laundry detergent, Surf, staged a prize promotion to motivate customers to use Surf more frequently in the Philippines.

Campaign details

Brand: Surf Brand owner: Unilever Entrant company: MindshareIdea creation: Mindshare Taguig Market: Philippines Sector: Laundry products Media channels: Packaging & design, Other & ambient media, Print - general, Radio & audio, Word of mouth, Influencers, KOLs, Social media, Television & Connected TV, Websites & micrositesBudget: Up to 500k

Creative assets

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