Surf Excel: Colors of Togetherness

Detergent brand Surf excel turned to online ordering to deliver engagement while putting the colour and togetherness back into an important Indian festival.

Campaign details

Brand: Surf ExcelBrand owner: UnileverEntrant company: Mindshare India - IndiaIdea creation: Mindshare MumbaiMarket: AsiaSector: Household & domesticMedia channels:Word of mouth, Influencers, KOLs, Packaging & design, Social media, Online...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands