Sunbeam - Unleash the barista

This 2004-06 campaign looked to position Sunbeam as a credible coffee-machine brand. Previous advertising had failed to make an impact, and there was a belief that only European coffee machines, from dedicated makers, were acceptable.

Sunbeam – Unleash the barista

Agency

bellamyhayden

Todd Alchin           StrategyGavin Gibson        Implementation  

Client

Sunbeam

Damian Court       Marketing...

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