Storytelling with international millionaires – a creative approach to research

Sarah Hamburger and Patricia Lawry

There has been a rapid expansion in the number of High Net Worth Individuals (HNWIs) over the last few years.

Storytelling with international millionaires – a creative approach to research

Sarah HamburgerSpring Research, United Kingdom

Patricia LawryCommunications Research, UBS, United States

HNWI PRONOUNCED BY THE COGNOSCENTI AS “HUNWEE”

The world...

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