Stories behind winning campaigns at the Marketing Society Awards

In this episode of the WARC Podcast we share insights from some of the stand out cases from this year’s Marketing Society Awards.

Where to listen


00:58 – Yorkshire Tea’s long-term growth success. 16:02 – Campaign Against Living Miserably’s fight against suicide. 32:04 – Mayor of London’s campaign to tackle misogyny.

Further reading

Yorkshire Tea: Long-term brand building done proper

Campaign Against Living Miserably: The last photo

Mayor of London: Have a word

See all the winning Marketing Society Awards 2023case studies on WARC...

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We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

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