State of the industry 2021-2022

Looks at how the state of diversity, equity, and inclusion across the advertising industry has shifted in the last two years.
  • Since the publication of the first State of the Industry Report, progress has been made across the report’s three key pillars: fostering workplace equality, achieving unstereotyped advertising, and empowering public action against stereotypes.
  • Despite this progress, opportunities for supporting individuals in all their diversity throughout the industry, increasing the presence and decreasing unstereotyped portrayals of women and under-represented groups in ads, and ensuring company solidarity and action on social issues remain pertinent.
  • Little information on the representation of individuals of the LGBTIQ+ community and people living with disabilities is collected in the sources examined.
  • Additionally, workplace inclusion remains a barrier...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands