Turning fans into brand ambassadors - how Hungary’s leading telecoms company transformed its visibility amongst ice hockey fans

Pannon GSM is a leading telecommunications operator in Hungary, serving in excess of three million customers, and with a 34% market share of the market.

Turning fans into brand ambassadors – how Hungary's leading telecoms company transformed its visibility amongst ice hockey fans

BACKGROUND

Pannon GSM is a member of the Telenor Group and is a leading telecommunications operator in Hungary, serving...

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