Polo Ralph Lauren - Wimbledon Tennis Championships

Polo Ralph Lauren is an established American luxury clothing brand which has enjoyed massive success and become an aspirational label.

Clothing, apparel
Sports sponsorship
United Kingdom
Strategy

Polo Ralph Lauren – Wimbledon Tennis Championships

BRAND BACKGROUND

The grass court tennis season means one thing and one thing only – Wimbledon. The hallowed, sacred lawns of south west London play host to the finest players in the world and...

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