Specialized Bicycle Components Inc.: Specialized campaign

Chris Amorosino

One of the originators of the mountain bike, Specialized Bicycle Components Inc. continued to excel in that bike niche with a combination of frequent innovation, deep devotion to biking, and award-winning advertising.

Specialized Bicycle Components Inc.: Specialized campaign

Chris Amorosino

OVERVIEW

One of the originators of the mountain bike, Specialized Bicycle Components Inc. continued to excel in that bike niche with a combination of frequent innovation, deep devotion...

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