Smart cards: cashing in on an untapped market

Stuart Whitwell

Smart cards make purchasing easier, quicker and more secure for consumers. They also have huge potential benefits for retailers – purchase times are 28% faster than cash and 42% faster than payment cards and they provide detailed sales information.

Evolution of retail
Credit cards & loans
Customer relationship management
POP & in-store

Smart Cards: Cashing in On an Untapped Market

Stuart WhitwellIntangible Business

Convenience is the impetus behind the technological advances driving the smart card sector. And it is convenience driving the trend for multi-application contactless smart...

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