Sky Television - bringing Sky home

By 2000, SKY had become a New Zealand media success story – with 28% of New Zealand households subscribing to the pay television service.

Bringing SKY home

Category: Sustained SuccessAgency: DDBAdvertiser: Sky Television

SUMMARY

By 2000, SKY had become a New Zealand media success story – with 28% of New Zealand households subscribing to the pay television service.

Its success was due to...