Sky-high oil painting "Lifeline"

Didi Chuxing, an online car-hailing travel brand, has joined hands with the Guangdong police, hoping to use creative methods to call on the audience to refuse drinking and driving, refuse to take chances, and ensure a beautiful travel.

Case details

Brand: Didi Chuxing

Brand owner: Didi Chuxing

Main agency: PHD BJ Beijing Hengmei Advertising Co., Ltd.

Main agency holding group: Omnicom Media Group

Market launch: Mainland China

Industry: Transportation

Media channels:outdoor billboards, transportation...

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