Sickkids Foundation: Sickkids VS SickKids, a paediatric centre, launched its four-year campaign VS in Canada to raise money to build a new SickKids Hospital. Charities & voluntary organisations Canada Ladder and tools 1 - Influential Idea 4 - Brand Builder 5 - Commercial Triumph 6 - Enduring Icon Campaign detailsBrand: SickKids FoundationAgency: CossetteCountry: Canada Campaign videoRead the full case study here...