Should I use humor in advertising?

Humor can undoubtedly be used very effectively in advertising. Funny ads are more likely to be enjoyable and involving, and therefore memorable, than others.

Should I use humor in advertising?

DO FUNNY ADS WORK BETTER?

Broadly speaking, funny ads are more likely to be memorable than others. Almost half of the world's most impactful ads are humorous; whereas just 1 percent of the least impactful ads are humorous....

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