Sensory evaluation: from food to fragrances
Lise Dreyfuss and Huguette NicodAdriant, France
Pascale ElmalanTakasago, France
Florence SpontonNestlé, France
Hélène AzoeufAdriant, France
Faced with the increasing expectations of consumers towards pleasant and attractive products, the offer of fragranced products has become plethoric. Indeed the consumer needs a change of fragrances depending on the occasion or season. He wants “fresher” fragrances in summer, and “richer”, “more colored”, “funnier” ones in winter. “We must be able to interpret olfactory ways of today's generations which are very different”, said Coty Prestige President (Prevost, 2006).