senseo, a sensational cup of coffee
Brand Name: Senseo from Douwe Egberts and Philips Client Name: Sara Lee Douwe Egberts and PhilipsCategory for this Entry: Consumer DurablesAgency Name: Duval Guilaume
Summary
Senseo, the new coffee system by...
Senseo - Douwe Egberts and Philips
This case study outlines the launch of Senseo, a new coffee and coffee machine brand in Belgium and the Netherlands.
