Sendo: Special Tet 2019

Sendo, an e-commerce retailer, developed a video content campaign in Vietnam that showed how all consumers' shopping needs could be met on the Sendo app during Lunar New Year.

Campaign details

Brand: Sendo Agency: Publicis

Strategy

Lunar New Year is the highest and most meaningful shopping season any brand wants to own, with youngsters leading the online shopping. Sendo does, too. As the only leading e-commerce brand founded a

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