Secondhand for sustainability: How to make pre-loved packaging much-loved
Anvaya Sharma and Tammy Ho
As more and more consumers embrace the goals of sustainability, the move towards sustainable packaging – in particular the use of secondhand packaging – is a very visible initiative practice that can enhance a brand’s image, say Ipsos’ Anvaya Sharma and Tammy Ho.
This article is part of a Spotlight series on conscious consumerism in Southeast Asia. Read more
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