Schweppes Single-Serve: Schweppes the Drinklist

Soft drink brand Schweppes brought cocktails to the biggest music festival in the world for the first time to highlight its product potential in Brazil.

Campaign details

Brand: Schweppes Brand owner: Coca-Cola Company Entrant company: Coca-Cola BrazilIdea creation: BCW Sao Paulo Market: Brazil Sector: Carbonated soft drinks Media channels: Social media, Events & experiential, Point-of-purchase, In-store, Word of mouth, Influencers, KOLs, Outdoor, Out-of-home, Online videoBudget: 1 - 3 million

Campaign video

Creative assets

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