Sanofi: Portraits of Isolation

Marketing company Weber Shandwick helped Sanofi Genzyme, a pharmaceutical company, increase their profile by creating Portraits of Isolation, an art installation which brought awareness about certain medical conditions to the German public.

Summary

For some German citizens, 'social distancing' is nothing new - it's a normal part of life. People with type 2 inflammatory diseases like asthma and neurodermatitis often struggle to take part in routine social activities due to their condition....