Samsung Galaxy: The Spider and the Window

Samsung, an electronics manufacturer, launched a campaign to market its new phone, the Galaxy S22 Ultra, and ensure a strong positioning.

Campaign video: Samsung Galaxy – The Spider and the Window

Selected creative: Samsung Galaxy – The Spider and the Window

Credits

Creative agency: Leo Burnett FrankfurtAccount Director: Elisabeth AndersenAccount Manager: Anica WobalkaAgency Producer: Brigitte MarcinekArt Director: Alina Baumgardt / Carlos Karan / Fabio SilvaBrand Strategist: Maximilian GinterChief Creative Officer: Andreas PauliClient Partner: Martin SchuergerCopywriter: Andres Blumenthal / Mario LoncarCreative Director: Helge Kniess / Valentin DietmarCreative Technologist: Benjamin Kleinert / Viktor KislovskijExecutive Client Partner: Christian KonzackExecutive Creative...

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