Saka: A New Way to Sell Used Cars

Saka, a car dealership, launched campaigns in Finland, strategically timed in the cycle of the car trade year to increase sales, market share, brand awareness and conversions.

Campaign details

Brand: Suomen Autokauppa (Saka) Brand owner: Suomen Autokauppa (Saka) Entrant company: AvidlyIdea creation: Avidly Helsinki Market: Finland Sector: Automotive industry (general) Media channels: Online video, Point-of-purchase, In-store, Websites & microsites, Video on demand, Online display, Radio & audio, Search marketing, Social mediaBudget: 3 - 5 million

Campaign video

Creative assets

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