Visa: #WhereYouShopMatters

Visa, a financial services company, supported small- and medium-sized businesses (SMBs) in the Middle East during the COVID-19 pandemic with its #WhereYouShopMatters campaign.


While the COVID-19 pandemic impacted businesses of all sizes, small and medium businesses (SMBs) were hurt exceptionally hard.

Recognizing the urgency for SMBs to go digital, Visa stepped in to provide actionable data insights, practical business support, and to help merchants with what mattered the most - getting customers through the (virtual) door. In a campaign titled #W

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