Twitter: The Vagina Emoji

Twitter, a social media platform, encouraged women in the UK to have their smear tests by starting an open conversation on its platform in collaboration with Jo's Cervical Cancer Trust.

Brief

Undignified. gif. Traumatic. Terrifying. Excruciating.

Smear tests can be traumatic. In fact, they're awful for the vast majority of women and especially so for survivors of sexual violence.

Nevertheless, early detection of cervical cancer vastly

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