Campaign details
Advertiser: Statoil STABrand: Statoil STAAgency: TRY AgencyCountry: Norway
Background – the challenge
The oil and gas industry have been facing significant challenges the past years related to politics, economics, climate and overall reputation.
An increasing number of people are questioning whether the industry will be justified a prosperous future and whether it will be capable of adapting quickly enough to play a central role also in the coming decades.
There are high expectations of a fast transition to a low carbon future. Although the Norwegian people have a fundamental trust in...