Sasakawa India Leprosy Foundation: People Affected by Leprosy: You are not alone!

The Nippon Foundation, a non-profit, increased awareness of leprosy and affected legislative change in support of people with the disease in India.

Campaign details

Agency: First PartnersBrand: Sasakawa India Leprosy Foundation

Situational Analysis

India emerges as the global capital of new cases of leprosy; spotlight on more talked about diseases like HIV & Cancer puts leprosy eradication agenda on the backburner.

Leprosy is a chronic infectious disease which mainly affects the skin, the peripheral nerves, mucosa of the upper respiratory tract, and the eyes. Leprosy is only infectious with prolonged exposure. The disease is totally treatable if detected at the right time. While leprosy has been eradicated from many parts of the world, India unfortunately continues to record the...

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