Pampers: #LoveTheChange changing tables commitment

Pampers, a nappy brand, partnered with influencers and celebrity partner John Legend to promote the need for more changing tables in men's toilets in the US and Canada as part of its mission to celebrate hands-on dads.

Overview/Challenge

Pampers has been at the forefront of caring for babies and parents for over 50 years. As parenting roles change and new consumers enter the category every day, Pampers remains committed to helping parents love every change a baby brings.