Grab: #KitaVsCorona

Grab, a ride-hailing and delivery brand, launched its campaign #KitaVsCorona (Us vs Corona) in Indonesia to boost the brand during the uncertainty of the pandemic.

COVID-19 is a crisis of a generation. Many lives were lost, unemployment rose, and businesses shattered as a result of the pandemic. For Grab, our business too was heavily impacted. Demand for ride-hailing services dropped significantly due to social

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