CoviMedical: A DJ booker turns into Germany’s No 1 face for Covid-19 tests

CoviMedical, a COVID-19 test centre, launched a campaign in Germany to position itself and Christoph Neumeier as reputable faces that helps to contain the pandemic.

How the pandemic destroyed one business but helped create CoviMedical

The pandemic has written many stories. This is one of the few positive ones. After the COVID-19 pandemic broke out, the German DJ booker Christoph Neumeier ran out of things to do. All his gigs and concerts were cancelled. After a couple of languid months, he and some of his friends in the event business decided they needed to do something: "When all his events are cancelled, why not do something meaningful, earn some money and help break the pandemic? The faster the pandemic is over, the quicker they could...

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