Buman Media: Annual survey of the Russian PR industry

Buman Media, a Russian PR consultancy, highlighted key trends for the communications industry in Russia through a large-scale survey.

Overview

The only existing large-scale survey of the communications industry in Russia, shedding light on the state of the industry within the country and in a global context and highlighting key trends for agencies and in-house teams.

Background

Buman Media began surveying the Russian PR industry in 2014as a way of canvassing opinion among in-house communications professionals and understanding how they think, what challenges they face, their budgets and their expectations from agencies. This data had never been gathered before and Buman was inspired to take the initiative after working with recruitment agency HeadHunter and running a series of...

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