Bryte Insurance Company

Bryte Insurance Company, a merger of insurance company Zurich South Africa and its Botswana counterpart, launched a brand event to unveil its new branding to employees and customers.

Campaign details

Brand: Bryte Insurance Company Ltd Agency: Instinctif Partners

Global insurer, Zurich was a well-established business in Southern Africa servicing a diverse portfolio of businesses and customers.

Following Zurich's decision to sell its South Africa and Botswana assets (a move that could have conjured up much speculation and heightened nervousness in the market) and the conclusion of a sale with Canadian headquartered, Fairfax Financial Holdin

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