Case study video

adidas strives to change the lives of people through sport.

Staying true to their mission, the sports giant has engaged, empowered and inspired millions of people throughout the world.

In Singapore, we had a unique problem.

This is how we employed a data-driven approach to develop our strategy and within each execution, we deployed proprietary solutions powered by rigourous measurement and evaluation models, to move the needle in our NPS scores, underpinned by an earned-first approach.