3M: The 3M State of Science Index – Shattering Stereotypes with "Not the Science Type"

3M, a multinational conglomerate, encouraged women and girls to pursue careers in science, technology, engineering and mathematics (STEM) with its Not the Science Type video.

The challenge

Despite progress in recent years, STEM inequity remains one of the biggest challenges in the field of science today, according to the 3M 2021 State of Science Index (SOSI), the company's global annual survey on the image of science. This year's survey, fielded in 17 countries, dug into the theme of STEM equity and revealed that much remains to be addressed:

  • A strong majority of people agree the world needs to do more to keep women and girls engaged in STEM.
  • An equally strong majority say that corporations should play a pivotal role in supporting STEM education.

Through...

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