s1jobs.com - Leading from the front
Mark Reid and Ewan Colville
This clear and well-written story of sustained momentum studies the recruitment website s1jobs.com. Leadership status is a powerful competitive advantage for an online recruitment site, but keeping a brand leader ahead of the pack still requires constant fresh thinking.
| Agency: The Union & s1.com | Authors: Mark Reid and Ewan Colville |
s1jobs.com – Leading from The Front
THE CHALLENGE
At the start of 2004, s1jobs.com occupied the enviable position of Scotland's number-one recruitment site. However, it also recognised that,...
