RTE (Ireland) - Its All About U

As this brief account explains, the radio station RTE 2fm gave listeners the chance to win €20,000 in an attempt to increase their interaction with the station.
  

RTE (Ireland) – Its All About U

Campaign Title Its all about UBrand RTECategory A12 – The Media Medal BronzeAgency Ground Marketing

SUMMARY

The radio listener was encouraged to tune into RTE 2fm for their chance to win €20,000. On...