Rocell: Online push towards an offline purchase model through a CX first approach for Sri Lanka’s premier bath and tileware manufacturer

Rocell, the bathroom interiors brand, executed a Pinterest and SEM campaign in Sri Lanka to capitalise on its target's desire for design inspiration.

Campaign details

Brand: RocellBrand owner: Royal Ceramic lanka PLCEntrant company: Enfection (Pvt) Ltd - Sri LankaIdea creation: Enfection Sri Jayawardenepura KotteMarket: AsiaSector: Household & domesticMedia channels:Content marketing, Social media, Websites...

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