Researching the Board

Rarely does market research shape Board-level decisions at a major plc. But when marketing services company Aegis Group faced the need to evaluate the performance of its Board it turned to research agency Synovate.

Researching the Board

Michelle NormanSynovate

“The board should undertake a formal and rigorous annual evaluation of its own performance and that of its committees and individual directors.”The Combined Code on Corporate Governance, July 2003...