Renault: Plug-Inn

Auto manufacturer Renault created the Plug Inn app to connect electric vehicle (EV) owners to home charging stations across France.

Campaign video: Renault – Plug-Inn

Read the full campaign case study

Selected creative: Renault – Plug-Inn


Agency: Publicis Conseil Paris / Razorfish ParisAccount Manager: Gaëlle Morvan / Hugues Reboul / Laurent EnetArt Director: Cecilia Astengo / Marie DonnedieuCEO/CCO: Marco VenturelliCopywriter: Guillaume Sabbagh / Natalia HuidobroDesigner: Gurvan Prioul / Kassandra TanneDigital Lead: Frédéric Moussairoux / Julien BezaultHead of Channel Planning: Nicolas IzelProduct Lead: Martin BasdevantWorldwide Creative Director:Marcelo Vergara...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands