Relate: Let’s talk the joy of later-life sex

Relate, a charity, launched a campaign in the UK to get the media and the nation at large talking about sex and intimacy in later life.

Brief from Client

80% of us in the UK don't want to talk about sex and intimacy in later life. We prefer to think that older people simply aren't 'doing it'. But what if that was you? How would you feel?

The brief was simple. How can we get the media and the nation at large talking about sex and intimacy in later life?

Creativity & Originality

Your grandparents might be doing it right now. Your Auntie and Uncle too. Your neighbours across the street. Not only are they being intimate and having sex, they are LOVING IT. Yet it's...

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