Refuge: Domestic abuse is getting smarter

Refuge, a charity providing specialist support for women and children experiencing domestic violence, spread awareness of the invisible ways people can be abused by launching a fake phone with features that revealed tools of an abuser.

Refuge offers vital support to the one in four women in England and Wales who experience abuse in their lifetime. It's 50th anniversary was something to celebrate.


2021 saw a troubling trend. Between April and May that year, there was a 97% average increase in the number of complex abuse cases that needing specialist Refuge support. 'Domestic abuse 2.0' allows abusers to operate from home or 200 miles away in ways that don't always leave a visible mark.

Rather than celebrate past achievements Refuge used its anniversary to meet the issues head-on. It aimed to shift perceptions and help...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands